Pure Earth

Brand claims to be entirely free of synthetics, with the exception of Lye (used for saponification).
They give full ingredient transparency on products labels/ website.
We found no harmful/ toxic ingredients in their products.
Some products contain Lye (used for saponification)

Each bottle is hand blended at their studio
Some products contain Geraniol, Mica*, Benzyl Benzoate, Sodium Benzoate, Potassium Sorbate, Citronellol, Linalool, Limonene, Farnesol, Eugenol, Tocopherol
Brand has gluten free options

*brands claims ethical source / brand claims no child labor involved
To know more about mica and how it can be unethically sourced, watch this post, https://www.zoobop.com/post-detail.aspx?id=4

Some ingredients are organic certified by Ecocert

Some products contain Titanium Dioxide*

*unclear if this is non nano/ we have asked the brand for further information
It should be noted, that zoobop only promotes those SKUs and products which are clean and green, and meet our stringent standards.

Brand uses glass bottles for all product packaging.

It is important to note, that while it is the endeavour of the brand to be plastic free, some bottles may have caps & pumps which may have some plastic component. It is essential for you to recycle these with your local recycling center.

Brand is Leaping Bunny certified, and is committed to being a 100% cruelty free.
With no animal testing at any stage of production or marketing.

Some products contain Honey, Beeswax, Glycerin~, Cetyl Alcohol~
Their mask applicator brush is vegan friendly
Brand has vegan options **

~plant derived
**users are advised to check the label for all ingredient content.

This brand lists all ingredients, and is transparent in supply chain of Mica.

for every empty Purearth jar/ bottle returned, brand plant a tree in return
Brand works with sanitation projects for women and girls to provide eco toilets.
Purearth advocates conscious consumption, channeling 10% of its profits into pure purpose foundation